题目
题型：山西省月考题难度：来源：
Sometimes, when Mr. Ballmer and his 16-year-old daughter, Elizabeth, listen to rock music together
and talk about interests both enjoy, such as pop culture, he remembers his more distant relationship with
his parents when he was a teenager.
"I would never have said to my mom, "Hey, the new Weezer album is really great. How do you like
it?" " says Ballmer. "There was just a complete gap in taste."
Music was not the only gulf. From clothing and hairstyles to activities and expectations, earlier
generations of parents and children often appeared to move in separate orbits.
Today, the generation gap has not disappeared, but it is getting narrow in many families.
Conversations on subjects such as sex and drugs would not have taken place a generation ago. Now
they are comfortable and common. And parent-child activities, from shopping to sports, involve a feeling
of trust and friendship that can continue int0 adulthood.
No wonder greeting cards today carry the message, "To my mother, my best friend."
But family experts warn that the new equality can also result in less respect for parents. "There"s still a
lot of strictness and authority on the part of parents out there, but there is a change happening," says
Kerrie, a psychology professor at Lebanon Valley College. "In the middle of that change, there is a lot of
confusion among parents."
Family researchers offer a variety of reasons for these evolving roles and attitudes. They see the
1960s as a turning point. Great cultural changes led to more open communication and a more democratic
process that encourages everyone to have a say.
"My parents were on the "before" side of that change, but today"s parents, the 40-year-olds, were on
the "after" side," explains Mr. Ballmer. "It"s not something easily accomplished by parents these days,
because life is more difficult to understand or deal with, but sharing interests does make it more fun to be
a parent now."
B. distance
C. difference
D. separation
B. Parents put more trust in their children"s abilities.
C. Parents and children talk more about sex and drugs.
D. Parents share more interests with their children.
parents _________.
B. can set a limit to the change
C. fail to take the change seriously
D. have little difficulty adjusting to the change
B. discuss the development of the parent-child relationship
C. suggest the ways to handle the parent-child relationship
D. compare today"s parent-child relationship with that in the past
答案
核心考点
试题【 Parents and kids today dress alike, listen to the same music, and are frien】；主要考察你对题材分类等知识点的理解。[详细]
举一反三
ran away from the city about centuries ago after developers and pollution moved in. But now that the
environment is cleaner, the foxes have come home, one of the many wild animals that have moved into
urban areas around the world.
"The number and variety of wild animals in urban areas is increasing," says Gomer Jones, president
of the National Institute for Urban Wildlife, in Columbia, Maryland. A survey of the wildlife in New
York"s Central Park last year tallied the species of mammals, including muskrats, shrews and flying
squirrels. A similar survey conducted in the 1890s counted only five species. One of the country"s
largest populations of raccoons (浣熊) now lives in Washington D.C., and moose (驼鹿) are regularly
seen wandering into Maine towns. Peregrine falcons(游隼) dive from the window ledges of buildings in
the largest U.S. cities to prey on (捕食) pigeons.
Several changes have brought wild animals to the cities. Foremost is that air and water quality in many
cities has improved as a result of the 1970s pollution-control efforts. Meanwhile, rural areas have been
built up, leaving many animals on the edges of suburbs. In addition, urban wildlife refuges (避难处)have
been created. The Greater London Council last year spent￡750,000 to buy land and build 10 permanent wildlife refuges in the city. Over 1,000 volunteers have donated money and cleared rubble from derelict
lots. One evening last year a fox was seen on Westminster Bridge looking up at Big Ben.
For peregrine falcons, cities are actually safer than rural cliff dwellings (悬崖栖息地). By 1970 the
birds had died out east of the Mississippi because the DDT had made their eggs too thin to support life.
That year, scientist Tom Cade of Cornell University began raising the birds for release in cities, for cities
afforded abundant food.
Cities can attract wild animals without turning them harmful. The trick is to create habitats where they
can be self-sufficient but still be seen and appreciated. Such habitats can even be functional. In San
Francisco, the local government is testing different kinds of rainwater control basins to see not only
which ones retain (保持) the cleanest water but which will attract the most birds.
B. tour books are not always a reliable source of information
C. London is a city of fox
D. foxes are highly adaptable to environment
B. Wildlife is appreciated in the cities.
C. Wildlife refuges have been built in the cities
D. Air and water quality has improved in the cities
B. described
C. counted
D. excluded
B. Londoners are happy to see wild animals return to their city
C. Londoners are trying to move wild animals back to the countryside
D. Londoners have welcomed the wild birds, but found foxes a problem
B. Foxes returning to London
C. Wild animals living in zoos
D. A survey of wildlife in New York
up trying to find jobs in Beijing, Shanghai and Guangzhou, first-tier cities in China that have been
considered dream places for many, because of the untouchable home prices and high living costs.
The Yangtse Evening Post conducted the survey among 50 job seekers who were attending Sunday"s
job fair in Jiangsu for graduate students. The survey showed graduates are becoming more realistic in their job search despite the job market becoming better.
The fair attracted more than 10,000 graduate students with 7,382 positions.
"The pressure of buying a house in Beijing is unbelievable," said Wang Jian from Nanjing Normal
University, who acknowledged he had thought about finding a job in Beijing, Shanghai or Guangzhou, but
in the face of huge pressures, he has no choice but to be "realistic."
People can have a very comfortable life in Nanjing with a monthly salary of between 3,000 yuan ($450) and 4,000 yuan, but in Shanghai, 5,000 yuan a month can only help you survive and buying a house will
remain a dream,
A student from Nanjing University of Science and Technology said he just turned down an offer from a Shanghai company of 7,000 yuan a month because "living costs in Shanghai are too high."
An unnamed male student from Nanjing University said he will try first-tier cities only if he can get a high salary. "I would go to Beijing only if I can earn 200,000 yuan a year," he said.
"Beijing, Shanghai and Guangzhou once had the advantages that other cities don"t have, but the high
housing prices and living costs make young people barely able to breathe," said Ren Leiming from the job
service center of Jiangsu"s colleges and universities.
"First-tier cities have plenty of talents that make it hard for people to be outstanding, and if you go work in smaller cities you can become a dominant player at your position much more easily," said Ren.
_____.
B. home prices and living costs there are very high.
C .they can"t make full use of their knowledge and skills there .
D. monthly salaries there are low compared with those in other cities .
B The job markets are becoming more and more competitive .
C. Many graduate students are n"t satisfied with the working conditions
D Companies and enterprises have stricter rules to take in graduate students .
B. The fair attracted more than 10,000 graduate students and laid-off workers with 7,382 positions.
C. The Yangtse Evening Post conducted the survey among 50 personnel managers who were attending
Sunday"s job fair in Jiangsu for graduate students.
D. A student from Nanjing University of Science and Technology turned down an offer from a Shanghai
company of 7,000 yuan a month
B. people can easily be outstanding in smaller cities.
C. he would rather go to first-tier cities than smaller cities.
D. talents are more welcome in first-tier cities than smaller ones.
goods or services of a company or a group of companies. Another purpose of a brand is to contrast
one company from another. The most important skill of professional marketers is the ability to create,
maintain, protect, and enhance the brands of their products and services. Branding has become so
important that today hardly any company or product is without one. Therefore, brand management is
an increasingly important element in marketing.
Brand power refers to the relative strength of a company"s brand in the minds of consumers, and can
influence consumers" choice of products. Brands are powerful to the extent that they give high brand
loyalty and strong brand associations, name recognition, perceived quality and other assets to a company. A strong brand can be one of a company"s most important assets.
High brand power provides a company with many competitive advantages. A powerful brand enjoys
a high level of consumer brand awareness and loyalty. Because consumers expect stores to carry the
brand, the company has more bargaining power when negotiating with retailers (零售商). And because
the brand name brings high credibility, a company with a strong brand can more easily launch new
products with the same brand name.
Many companies use the advantage of a strong brand power strategically to expand their business.
When a company introduces an additional item with a new flavour, form, colour or package size in a
given product category and under the same brand name, it is called a line extension. Another strategy
is called brand extension. This involves the use of a successful brand name to launch new or modified
products in a new category, thereby employing brand recognition in order to increase sales of new
products.
Brand recognition is certainly important. Because consumers often hold long-standing perceptions
about brands, high brand power ensure a company continued sales of its products.
B. advantages
C. aspects
D. elements
B. a high brand usually sets a much higher price
C. it"s easy for a high brand company to launch new products
D. a high brand company is more competitive when doing business with retailers
B. means the expansion of a company"s business in its established field
C. takes place when the company introduces a similar item but with a new colour
D. refers to the use of an established brand name to promote a new product in a new category
B. Famous Brands
C. Company Brands
D. Brand Products
Frequently Asked Questions
What is TEENSGIVING?
TEENSGIVING is an exciting event where hundreds of New York City teens gather together
annually for a remarkable day of community service. This year, TEENSGIVING in SRING 2010
participants will once again better New York City and impact thousands of lives!
When is TEENSGIVING in SPRING2010?
SUNDAY, APRIL 25, 2010
Where is TEENSGIVING?
All over New York City. Everyone will meet at the 92nd Street Y (92nd and Lexington) at 9:00
AM for the event kick-off. Then, all TEENSGIVING volunteers will disperse across the city to work
with our partnering agencies where they will make a HUGE difference and have fun!
Who participates in TEENSGIVING?
Hundreds of teenagers from around the city. Teens come from the 92nd Street Y, various city
schools, youth groups, and organizations in the area. In addition, many adult volunteers (aged 21 and
older) will donate their time to TEENSGIVING in SPRING 2010.
What projects do participants do at the agencies?
Sample projects include painting park benches, planting gardens, visiting and playing with
underprivileged children, assembling craft kits for children in hospitals, assisting at animal shelters,
working at soup kitchens, delivering meals and celebrating with families at homeless shelters.
Do I get anything for participating in TEENSGIVING?
Yes! Everybody benefits! Teen volunteers will receive *6 hours* of community service credit, good
towards honor society, high school graduation and college application requirements. Adult volunteers
will be "thanked" with a light breakfast, a gift certificate for their troubles, and the satisfaction of helping
our city"s youth contribute to their community. In addition, all teen and adult volunteers will receive a
cool TEENSGIVING in SPRING 2010 T-shirt.
This sounds awesome! How do I register for TEENSGIVING in SPRING2010? Interested teens
and/or adults should e-mail the TEENSGIVING Coordinator Josh Hyman at jhyman@92Y.org
(subjet:TEENSGIVING) to receive more information and to register for this fantastic event!
**Teens can also contact their school"s Community Service Advisor**
TEENSGIVING is sponsored by the 92nd Street Y.
B. once every year
C. every two years
D. twice a year
B. cooking
C. cleaning streets
D. taking care of animals
B. a high school certificate and a light breakfast
C. a T-shirt and a gift certificate
D. a gift certificate and community service credit
B. introduce TEENSGIVING in SPRING 2010 to readers
C. encourage readers to ask more questions about TEENSGIVING
D. call on readers to participate in TEENSGIVING in SPRING 2010
In America, seldom do you go anywhere without hearing a principle called WIN-WIN． 1
However, as time goes by, I have gradually comprehended the meaning of WIN-WIN principle- it is
the attitude of seeking mutual benefit．
When I was little, I used to play Chinese checkers（跳棋）which include two basic tactics（战术）
: 2 The other is to block the passages of your rival. Players may apply these two totally different
approaches in the game, but the key for the player to win is to continuously create paths for him even
if his opponent may take advantage of it. 3 Meanwhile, some player may take another approach to
prevent his opponent from moving forward at all costs. By this he may get a short-term benefit, but
couldn’t fix attention on the final goal, thus he would never truly develop further．
4 Its core is to achieve your objective while giving other people some benefits, so there is no real
loser. One example of applying the WIN-WIN principle is the voluntary system in the US. 5
It is quite usual that some people are too selfish and never take other people’s interests into
consideration, while someone who really has courage to do something for the public is often called
"foolish" or "stupid". Actually helping other people can be of great delight to the helper, for he can also
learn something crucial for his life such as sympathy, care, devotion, etc. So only if you take other
people’s interests into earnest consideration can you assure your own gain．
A. Playing Chinese checkers really needs skill.
B. In the 1990s, a strategy called WIN-WIN became widespread in the western world.
C. It was important for me after I knew its meaning.
D. One is to create paths for yourself.
E. Most Americans advocate the spirit of social service and voluntary contribution.
F. It sounded strange to me at first.
G. Finally he can always reach the destination a few steps ahead of the other player.
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